Today we have a reporter from the Austin American Statesman coming to interview us for the Business section. I met her last week and as soon as I heard "business reporter," I began my pitch.
My boss recently hired a PR firm to spread the word about the company. He said, when griping about how the PR company hadn't produced any actual results in the three weeks they've been on retainer, said "Hell, I'm just going to tell them like it is: I can just send out my employee with a bar tab and get better press."